Kate’s background of serving a distinguished portfolio of clients and working with top-tier media, alongside her imaginative thinking and 360 approach, turn goals into client wins and standout coverage.
Hotel Hartness
ABOUT: A former family home turned luxury boutique hotel in Greenville, South Carolina, Hotel Hartness’ design and offerings uniquely incorporate the Hartness family history and original home as well as draw on the spirit of its location. Amenities include a 180-acre nature preserve, an on-site farm, Patterson Kitchen + Bar, Spa H, and The Captain, a bar inspired by the family’s passion for aviation.
STORY PILLARS: Hotel, Travel, Culinary, Design, Wellness, Destination
IMPACT: A multi-year press campaign led by Kate to launch the property and its amenities helped put Hotel Hartness on the map and directly generated bookings in addition to national, regional, and local press.
Through strategic outreach, strong media relations, partnerships, and hosting press, Kate consistently landed prominent placements in top-tier outlets including TODAY, Forbes, Garden & Gun, and Southern Living among others. The strategy also contributed to Hotel Hartness being named the No. 1 resort in South Carolina and among the top 100 hotels in the world in Travel + Leisure’s World’s Best Awards.
Kate additionally secured editorial that spotlighted Patterson as a destination restaurant and a multitude of multi-page feature story coverage in key driving markets across the Southeast, including Atlanta, Charlotte, Charleston, and Columbia. Furthermore, local buzz was generated and sustained throughout the campaign.
The Cliffs
ABOUT: The Cliffs is a collection of private luxury residential mountain and lake club communities nestled in the Blue Ridge Mountains in Upstate South Carolina and Asheville, North Carolina. One membership at The Cliffs grants access to an unparalleled suite of amenities, including seven clubs, seven nationally acclaimed golf courses, seven wellness centers, boating and water sports, a Beach Club, a full-service marina, an organic farm, and more than a dozen dining venues.
STORY PILLARS: Real Estate, Business, Luxury Lifestyle
IMPACT: Kate was tasked with leading a national media relations push aimed at elevating The Cliffs’ visibility across high-impact, top-tier outlets.
With a focus on storytelling that highlighted South Street Partners, unparalleled locations, remarkable amenities, homeowners, and record-breaking sales, she successfully introduced The Cliffs to an untapped audience, securing editorial placements in the New York Times, Wall Street Journal, Robb Report, Hemispheres, LUXURY, Elite Traveler and more.
Additionally, strategic and ongoing outreach to Upstate South Carolina and Western North Carolina media ensured strong visibility in the local markets.
Partnerships
We believe powerful partnerships are a catalyst for meaningful results, and love spotlighting and building them. While at the award-winning Meg Connolly Communications, collaborations and launches Kate contributed to, and which inspire today’s approach, include working with The Rug Company to introduce exclusive collections designed by Kelly Wearstler, Alexander McQueen, and Rodarte, spearheading partnerships with designers Lela Rose and Heidi Merrick for leading luxury resorts, connecting A-list celebrities and influencers with brand activations such as glamorous Midnight Supper and polo events hosted by St. Regis Hotels & Resorts, debuting Hermès’ “Self Service” store installation with a series of VIP dining experiences, and announcing Claridge’s Christmas Tree, which has featured designs by Christian Louboutin, Diane von Furstenberg, Dolce & Gabbana, and Dior.
Recent partnerships Kate led that generated brand awareness, press results, and sales, as well as community and connection, include ACE Studio’s popup at Hotel Hartness, an evening of shopping and styling with tastemakers Jenny Hall and Jenny Pancoast, the Greenville Symphony’s concert series at Hotel Hartness, and social media collaborations with leading regional influencers and lifestyle brands Oobe and Briton Court.
South Carolina New Play Festival
ABOUT: South Carolina New Play Festival is a nonprofit organization dedicated to developing and showcasing new and original works of theater including plays, musicals, and variety acts. Each year, SCNPF hosts a multi-day festival in Greenville, South Carolina, featuring script reading performances, a Broadway cabaret and more. Performances take place at various indoor and outdoor venues throughout the city, turning downtown Greenville into a hub for creative storytelling and theatrical innovation.
STORY PILLARS: Culture, Arts, Destination
IMPACT: Kate worked with the South Carolina New Play Festival to amplify its presence within the Greenville community and surrounding region. Through targeted outreach, she secured pre-event and event coverage across local print, digital, and broadcast platforms, boosting visibility and turnout, especially for the outdoor variety stages that offered free, public programming.
Briton Court
ABOUT: Created by three sisters and entrepreneurs, Briton Court started with a dream to create a brand for mother-daughter duos. Artists in Brazil and the US hand draw, paint, and create one-of-a-kind styles, and the brand is known for bright colors, unique prints, and comfortable fabrics.
STORY PILLARS: Business, Style, Startup, Events
IMPACT: Kate secured feature stories spotlighting the founders of Briton Court in their hometown of Greenville, South Carolina, underscoring their vision, entrepreneurial journey, and deep local roots. Press highlights include feature stories in The Greenville News and TALK magazine. She additionally works with Briton Court to promote select events such as the launch of the Glory Day x Briton Court artist collaboration.